Big thanks to everyone who came to the show and said hello. We had a great event and met lots of faces old and new. Great to see all the HUP jerseys ;-) Big thanks to Alderney Baker for her help, it was a long weekend - thankfully coinciding with her rest days. StreetVelodrome was great fun too!


It was a huge show with all major Bike/Triathlon brands present and launching their new kit, including us;

  • Launch of our new HUP Triathlon range
  • Big reveal of the new 2018 HUP Italian Collection
  • Launch for our 2018 HUP Ambassador program
  • Wear your HUP jersey to the show and collect your free prize!
  • View the full range of HUP child-specific, lightweight components
  • Meet our mascots: 'Teddie Merckx', 'Ted Nys' & 'Tedio Cippollini'
  • Our new 2018 lightweight Triathlon/Road/CX bikes on display

#HUPcc #KidsRacing #LondonBikeShow #Triathlon #Cyclocross